Urma Sellinger was founded in Stockholm in 2010 as In Flames inspired Death metal band. After a gig with Adept the musicians got interested in Post hardcore and changed their musical style. A few month later Urma Sellinger started working on their debut EP entitled “Live Laugh Love” after they contacted British producer Matt Hyde who worked together with Bullet for My Valentine, Gallows, Funeral for a Friend and Architects.The EP was produced in 2009 founded Indie label and recording studio Lunatic Music in G?vle, Sweden. In Summer 2010 the flew to London to start recording the EP in Hyde's Bro Studio. The EP was released as CD and Download (Itunes, Spotify). One week after release of “Live Laugh Love” became the most listened EP on MySpace. Urma Sellinger is unsigned but due to the friendship between the musicians and the chefs of the studio the band was allowed to record their EP there.